BURLINGAME, Ca.(March 1, 2007) - AtHoc today announced Rakesh Gupta has been promoted to the position of director of product development. Gupta has been with AtHoc since 2001 and served in numerous roles with increasing levels of responsibility in the technology organization. He began as a database administrator, transitioned to a senior application developer, and most recently, he served as the platform development manager.

Is his new role, Gupta is the acting day-to-day lead and system architect for all product development activities for AtHoc's line of alerting solutions. He works closely with team members to continually advance the product line in advance of customer demands.

"Rakesh has been a tremendous asset to AtHoc in the past six years. Not only does he possess strong technical skills, he has a keen understanding of our customers needs and how the technology will be used in real-world environments," said Aviv Siegel, chief technology officer for AtHoc. "His thought leadership helps AtHoc continue to evolve our alerting product line in advance of market needs, allowing us to maintain market leadership. Rakesh's promotion is well deserved - he belongs in a position of leadership."

In the past few years, Gupta's leadership resulted in major milestones for the company, including his managing the full cycles for two major product releases.

Gupta's experience prior to joining the AtHoc team includes serving in technical roles for Impresse Corp., Deloitte & Touche and Tata Consultancy Services. He received his Bachelor of Engineering degree in 1995 (with honors) from the Birla Institute of Technology and Science in Pilani, India.

About AtHoc, Inc.

AtHoc provides enterprise-class, network-centric alerting systems for emergency notifications, force protection readiness, anti-terror warnings and critical communications. AtHoc offers a broad set of alerting solutions for the government/defense agencies and commercial enterprises, including IWSAlerts for Network-Centric Emergency Notifications; C2Alerts for Targeted User Alerts in Command & Control / C4I Operations Center; KMAlerts for Knowledge and Intelligence Dissemination; and EmployeeAlerts for Corporate Emergency Communications. AtHoc has partnered with Microsoft, Northrop Grumman and IBM to bring these notifications solutions to the enterprise market. The U.S. Strategic Command, U.S. Air Force, PricewaterhouseCoopers, Boeing, eBay and Juniper Networks are some of the world-class organizations that have selected and deployed AtHoc for their critical enterprise notifications needs.

For more information on AtHoc, please visit http://www.athoc.com